Why You Store Fat Here, And How To ACTUALLY Lose It



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Why does stubborn fat disappear quickly from some areas but refuse to budge from others? In this video, I share how to lose belly fat and other frustrating problem zones, including how to get rid of belly fat around your sides, what to do about lower belly fat, and even how to lose side belly fat that hangs on longest. I rank five of the most stubborn fat-storage areas from easiest to hardest to lose, using real DXA scans, research, and transformations to show why each area behaves differently — and the training and diet strategies that can help.

LINK TO THE PAST DIET VIDEO MANSON AND MELODY FOLLOWED:

First is visceral fat. This is the deep fat stored around your organs — and unlike the stubborn fat you can see, it can be surprisingly high even in people who look lean or muscular.

A 2023 review of 84 randomized trials found vigorous aerobic exercise and HIIT ranked among the most effective exercise approaches for reducing visceral fat. Resistance training alone helped, but combining lifting with cardio ranked much higher. Still, the single most reliable driver of visceral-fat loss is a calorie deficit. Simply cutting back on sugary and high-fat foods while adding cardio may be enough to start.

Next is face fat at 3/10. Sometimes a “fatter” face isn’t more fat; it’s water retention. Cutting back on takeout and processed foods can reduce that water retention quickly. For actual face fat, your face is often one of the first places you’ll notice progress while dieting. Manson did it without initially counting calories by eating more whole, home-prepared foods and replacing calorie-containing drinks like bubble tea and lattes with calorie-free options.

Upper-body fat gets a 6/10. After analyzing more than 100 DXA scans from people we’ve worked with, I noticed women’s arm body-fat percentage averaged about 3.1 percentage points above their total body-fat percentage, while men’s arms averaged about 4.2 percentage points below theirs. For men, more upper-body fat seemed to collect around the chest.

But losing fat isn’t the only way to improve these areas. Building the muscles underneath can make them look firmer and more defined. For the back of the arms, overhead extensions can help build the triceps long head. For the chest, incline dumbbell presses and machine flyes with a slight forward lean can help build the upper chest. Combine that with a calorie deficit, one fist-sized serving of lean protein at each meal, and around 8,000–10,000 steps per day.

Love handles are much tougher: 8.5/10. One reason may involve the balance of alpha- and beta-receptors in fat cells. Research found deeper visceral fat had close to a 50/50 split, while subcutaneous fat had roughly 60% of the more resistant receptors and 40% of the more permissive ones.

You can’t spot-reduce love handles, so how to lose side belly fat really comes down to lowering your overall body fat while building a stronger V-taper to make them look smaller. Lateral raises for your shoulders and pull-ups for your upper back can create the appearance of a narrower waist. To actually lose the fat, you still need to reduce overall body fat. You typically won’t notice much progress until below around 20% body fat for men and 30% for women. At this stage, tracking calories becomes much more useful. A rough starting estimate is body weight in pounds × 10–13 calories.

Finally, lower-belly fat gets a 10/10. For many men, lower belly fat is the very last area to lean out. Luke still had lower-belly fat at around 15% body fat despite visible upper and middle abs, and most men who don’t genetically store less fat there may need to reach roughly 10–12% body fat for the area to really lean out.

The leaner you become, the fewer calories your body naturally burns, so maintaining the same deficit can require eating a little less, moving more, or adding cardio. But pushing too aggressively can increase the risk of losing muscle. A useful upper limit at this stage is body weight in pounds × 0.007 for weekly weight loss.

And before chasing that final pocket of lower-belly fat, ask whether getting that lean is actually worth it for you. Even around 10% body fat, there can still be a little lower-belly fat left to obsess over.

Disclaimers: Jeremy Ethier is not a doctor, physical therapist, or a medical professional. Always consult a physician before starting any exercise program. Use of this information is strictly at your own risk. Jeremy Ethier will not assume any liability for direct or indirect losses or damages that may result from the use of information contained in this video including but not limited to economic loss, injury, illness or death.

0:00 – 3:40 VISCERAL FAT
3:41 – 5:36 FACE FAT
5:37 – 8:23 UPPER BODY FAT
8:24 – 10:50 LOVE HANDLES
10:51 – 13:18 LOWER BELLY

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46 Comments

  1. Who wants to see Ravin do a transformation?! Also, if you're ready to kickstart your own transformation, try 2 weeks free of my BWS+ app: https://bws.plus/24a . It'll create a personalized training and nutrition plan based on your body, and adjust it every single week based on how you are actually responding. Give it a shot! Let's goo!

  2. I have already started and lost 3 kgs the portion sizes have helped me a lot but still I get cravings so my first question is how to stop it? And also i don't see many changes in my physique but I am trying my best my face looks much leaner than before mainly my fat is stored in the chest and stomach and love handles and the arms the below thing I will follow your suggestion and add these exercises to my daily gym I hope I can lose fat and build muscle.

  3. 6 months ago i decided to start doing cardio for the first time in my life. I chose stationary bike. I started low resistance for 30 mins a day 3 times a week. I quickly got to moderately high resistance 120 minutes a day 5 times a week. I held that month after month after month and i only gained weight lol. I recently concluded if im not going to see results ill cut it down to 1 hour a day 5 days a week.

  4. Guys some tips needed my cousin is 90kg in weight and has all the fats in the area shown in the video and his age is 16 even after exercise he is not losing any weight

  5. I'm from India and 31 year old, I want to take yout 90 days challenge. I was a football player in my collage days but now I got belly, lower back fat and chest fat, I want to back into shape. What you say? @jeremyEthier

  6. Sorry for things here but,I kept watching your videos analyzing and talking notes. But still don’t understand where to start ,what to do , How to do it so on. It doesn’t help that 😅Í really don’t know how to make a diet that fits me. Everything else makes is clear but where to start .

  7. I just turned 30 and over the past 8 months I know something changed in my body the amount of fat that’s accumulated on my tummy and arms and face isn’t normal. I look swollen. And you would think I eat like the shit with the way I look but I go to the gym 4 days a week, eat good, no carbs, no fruits no sugars and I can’t burn it off it’s so annoying haha

  8. This stuff is so frustrating. I realize it’s content, but people think this stuff is complex. You can watch a thousand get lean in 90 day videos. Total BS for most people. Bodyfat/visceral fat loss comes down to one thing and only one thing. Calories taken in vs burned. Yes, strength training is key for building muscle and it tends to burn more calories. But none of that matters if you eat more than you burn. I went from 164 to 142 comp weight in 7 months. Lifting heavy – walking a ton and being cognizant of food portions. That’s it. Body fat from about 18 to 6.

  9. i almost died a few years ago when i became T1 diabetic and went into diabetic ketoacidosis, i lost all my fat and most of my muscle, for about a few months i had less than 5% body fat it was miserable i was hungry all the time but i couldn't eat much since i didn't know how to manage diabetes at the time.

  10. i started on july 27, lost 35 pounds so far, from 217 to 182 💪🐷 Benching 275lbs x 1 rep, 225lbs x 5 x 5 x 5 in sets and pull ups went up from 3,2,1 to 8,8,7 reps 😁 at a caloric deficit ranging from 1k -1.8ish K

  11. Lower belly…my last nemesis. I'm so happy with my leg, arms, shoulders and back but the juxtaposition of that and the lower belly flab/deflating balloon problem I have, has been a thorn in my side.

    All I can do is work a little harder and be more patient. I see tiny results almost daily but takes so much time. Out fo the entire process, this has been the most time consuming and frustrating one.

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